REDKEN Color Extend Magnetics Shampoo For Color-Treated Hair

The Redken Color Extend Magnetics haircare system offers a sulfate-free solution to maintain vibrant, long-lasting hair color and shine. Formulated with Redken's Color Care Complex, this system helps lock in hair color and prevent fading.

For color-treated hair, the Color Extend Magnetics Sulfate-Free Shampoo gently cleanses while protecting against color fade and enhancing hair color vibrancy. The system provides long-lasting vibrancy and mirror-like shine.

Compared to the original Color Extend range, the key difference is that Color Extend Magnetics is sulfate-free. Both lines protect and extend the life of color-treated hair, but Color Extend Magnetics offers an even gentler, sulfate-free formula.

The main ingredient in Color Extend Magnetics is amino acids, which help seal in color. The formula has not changed, only the packaging has been upgraded for a more sustainable design.

Redken is committed to sustainability, reducing virgin plastic and shifting to post-consumer recycled materials in their packaging. They also prioritize conscious manufacturing, with 3 in 4 Redken haircare products made in factories using renewable energy.

In 2023, 156 Redken products were certified by Cradle to Cradle, an independent standard that assesses the safety, circularity, and responsibility of materials and products.

Additionally, Redken is on a mission to ensure the hairdresser's chair is an LGBTQ+ safe space by providing free virtual on-demand education to hairstylists.

Whether you have color-treated, blonde, or highlighted hair, Redken offers tailored solutions to help maintain vibrant, healthy-looking color. Choose from the Color Extend Magnetics, Color Extend, or Blondage ranges to find the best fit for your hair type and color care needs.

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